Express Report
Nomination for Advocacy Council
NGO Connect Program

Knowledge Management

Brands and fakes platform is a perfect tool for sharing knowledge, capacity building of stake holder, IP information dissemination tool for brands, collaborative sharing & discussions forums for Brand Owners, IP professional, freelancers &self employed and other influencers & contributors.

The knowledge platform of brands and fakes can largely be classified in the following areas

  • Online IP information sharing platform for Brand Owners
  • Training and Capacity building of stake holder
  • Certification and rating of professionals
  • Collaborative learning
  • Online Industry specific forums for business collaboration for brand owners

The IP Information dissemination tool for brand owners, allows brand owners to share key IP information and diffentiaters, categorized as generic, specific and classified. This tools gives the necessary flexibility to the brand owners to implement an IP sharing mechanism, as per the business needs of the organization and allows them to online modify, extend and manage the IP information flow.

Training and Capacity building tool shares information with the stake holders on generic IPR knowledge, specific cases related to IP matters, processes associated with the criminal, civil & Swift actions, documentation. The tool also certifies the stake holders in getting training and certifications for working in the field of IP on brands and fakes platform.

The platform for rating and certification of Ip professionals allows the professionals to get 360 dgree rating on specific competencies related to industry vertical, type of action, geography etc. These rating would help IP professionals not only to get positioned among the brand owners but also do demand variable compensation for specific cases.

Online Industry specific forums allows brand owners to collaborate on an online basis and build a database of violations, violators, by regions, by type of actions, the specific activities, which have delivered specific results. This tools also fosters the brand collaboration for collaborative actions in specific markets and against specific entities. The tool also allows to build database of actions executed for future reference within a brand or within an industry vertical.

My Caring Brands

Brands and Fakes has aligned the capabilities of the service delivery eco system with the industry verticals, so that the Brands under various industry verticals and sub verticals are able to get services from expertise in their specific domains.