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Usha International ties up with Brands and Fakes for Brand Protection and External Risk Management

Usha International Limited, which has diverse business interests in textiles, chemicals, sugar, automobiles, engines, nylon tyre cord, automotive components, edible oil, heavy chemicals (fertilizers), engineering foundries, sewing machines, fans and home appliances, has taken Brands and Fakes as it’s partner for managing external risk and brand protection. The company owns one of the India’s most respected and iconic brand “USHA” and has businesses spread across the globe.

Brands and Fakes with it’s extensive network of professionals, volunteers and IPR enforcement agencies, will provide brand protection services/ IPR compliance services for Usha by proactively engaging it’s network and will help the organization to increase customer satisfaction and manage unfair competition.

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Brands and Fakes has aligned the capabilities of the service delivery eco system with the industry verticals, so that the Brands under various industry verticals and sub verticals are able to get services from expertise in their specific domains.

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