Brand protection activities and investments have been affected by the business scenario which the organization faces both internally and externally. Generally, it has been observed that investments into brand protection are substantially reduced with the drop in sales and external uncertainties. In the recent past in India, we have seen disruptions in business, because of…
Brands and Fakes has aligned the capabilities of the service delivery eco system with the industry verticals, so that the Brands under various industry verticals and sub verticals are able to get services from expertise in their specific domains.